This is one of the biggest branding projects I’ve had the pleasure of creating.

First of all – I invented and created a brand that is memorable, both in terms of the name itself, as well as the logo and colors that I prepared for the brand.

And that was just the beginning. Secondly, I conceived and designed a line of flavors (over 80 products), from label design to product launch. And then it was downhill from there. Over a dozen more product lines, including premium products designed together with well-known illustrators (SWANSKI, AQUALOOPA). Ultimately, we introduced about 250 products to the market. It impresses even me!